Tuesday, May 19, 2020

Treating De Quervains Syndrome at Home

It is important to note that treating De Quervains syndrome, also known as gamers thumb, at home or without the direction of a doctor is possible, however, severe or chronic De Quervains syndrome should be evaluated by a qualified healthcare provider since, if left untreated, De Quervains syndrome can result in permanent injury and a loss of your range of motion and grip strength. Treating De Quervains syndrome should begin when symptoms first appear and continue as long as the symptoms persist or the cause is still relevant. Treatment should be done leading up towards a doctors appointment or during your data gathering activities while trying to determine the cause of your De Quervains syndrome. Treatments and their effectiveness should be noted within this data. The first step in treating De Quervains syndrome at home is taking care of your general health. Chronic inflammation affects a lot of people and can contribute to or hamper your recovery from most repetitive stress injuries, including De Quervains syndrome. General Health To make your De Quervains syndrome treatments the as effective as they can be you should be in good health and at a healthy body weight. Being overweight contributes to chronic inflammation and affects your circulation as well. And without good circulation, your body cant repair itself effectively. So maintaining a good circulatory system through cardiovascular exercise helps. Hydration Staying hydrated is important as well. A good rule of thumb to stay hydrated is to take your weight in pounds, slide the decimal to the left so you lose the ones column, and drink that many ounces of water. If you weigh 250 pounds then you should drink at least 25 ounces of water a day. Rest The best way to treat your De Quervains syndrome at home is to identify what activities are causing the repetitive stress and avoid doing them while allowing your wrist and thumb ample time to rest and heal. Being able to take a couple weeks off and not use your hand for much is almost always impossible. So at least try to reduce the length of time, the number of repetitions or strength required to perform the tasks causing the repetitive stress. If at all possible avoid repetitive motions of any type with the hand and wrist. Ice One of the most effective treatments for any inflammation, like De Quervains syndrome, is using ice. Ice reduces swelling and relieves pain. Use an ice pack regularly to reduce your inflammation following a 15 minute on - 15 minute off pattern. A cool pack, one that isnt as cold as frozen ice, can be kept on longer. Follow the manufacturers recommendation on these items. Over the Counter Medication The inflammation associated with De Quervains syndrome can be reduced with the use of over the counter anti-inflammatory medication such as ibuprofen or acetaminophen. They are also effective at managing pain. Liniments and pain relieving balms can help temporarily relieve your pain, but often do not reduce the inflammation. Whether you use a pill or a topical pain reliever it is important to remember that they are simply masking your pain. The problem is still there and if you continue to stress the area while the pain is masked you can further injure yourself. Stabilization/Immobilization When treating De Quervains syndrome at home you may want to consider wearing a splint to immobilize the wrist and thumb that is being afflicted. A splint will completely immobilize your thumb and/or wrist allowing it to heal without further stressing the area. If complete immobilization is not practical then stabilization may help. To stabilize the wrist and thumb for De Quervains syndrome a brace or compression wrap is used to support the wrist and thumb, especially when gripping. This provides more support to the area reducing some of the stress and range of motion you would normally receive. But it does not impede you from all repetitive stress or further injuring yourself. Exercise Physical therapy is a vital part of treating and recovering from De Quervains syndrome. A doctor or physical therapist can provide you with an exercise regiment to help your particular condition and instruct you in the proper execution of those exercises. A couple of easy stretches can be performed on your own, however. These stretches should only be done a couple of times a day and you should not experience any pain when doing them. If they are hurting it may be time to see a doctor for your De Quervains syndrome. Stretching the muscle between the thumb and the palm is a good exercise. The inflammation and irritation of the tendons in De Quervains syndrome often destabilize the base of the thumb. It becomes weak and difficult to properly use. You can help relieve the stress at the base thumb joint by stretching and massaging the muscles and tissues that hold it in place. To perform this stretch grab your afflicted thumb with your other hand and pull the thumb away from your palm. Hold the stretch for ten to fifteen seconds and then release. Let the sensation die down completely before stretching again. Perform this stretch with the hands below the level of your heart for better circulation during the stretch. Massaging the web of muscle and tissue between the thumb and palm is beneficial as well. Next stretch the tendons that control the thumb and pass through the wrist, the ones causing the problem. Hold your hand in a relaxed fist and flex your wrist downward much like in Finkelsteins test. Dont flex your wrist to the point of pain, however. Just give it a relaxing stretch for ten to fifteen seconds and then release. These stretches should be done once or twice a day and no more. The area has very small muscles that can easily be overworked. If you strain those muscles and your thumb starts hurting give it a day or two before you begin stretching again. The stretching will have a cumulative relaxing effect on your De Quervains syndrome over the course of a couple of weeks. It is important to note that you should not stretch any part of your body when it is cold. So do not stretch your thumb after icing it or when under the effects of a pain reliever since it is easy to overstretch things in those cases.

The Death Penalty Is An Ancient Form Of Punishment

Kerllos Atta-Alla Intro To Criminal Justice 10/18/2015 The death penalty has become a major social issue that questions the morality and efficiency of our justice system. The death penalty, or capital punishment, is an ancient form of punishment that finds its roots throughout ancient history, and it intertwines with America s foundation. The first known execution in the colonies occurred more than a hundred years before America won its independence, in 1630 (8). Since then the death penalty been a force of controversy in America and has undergone a plethora of changes and reforms. Currently thirty-one states utilize some form of capital punishment in the United States. The driving force of capital punishment debates is whether or not there is any correlation between utilizing the death penalty and the deterrence of crime. Another major issue regarding the death penalty is the financial efficiency of using capital punishment versus life in jail. With all this being said the death pen alty does put society at ease. It is in Senator Booker s best interest to reinstate the death penalty. The death penalty has existed since ancient times, and has reinforced justice. Hammurabi s eye for an eye rule , which has existed since 1792 B.C.E., brought about a moral code of sorts, in which loss of the victim s life was returned with the loss of the offender s life (4). This eye for an eye rule put criminals on a pedestal in which they may suffer as their victims have. The deathShow MoreRelatedThe Death Penalty Is Not A Deterrent951 Words   |  4 PagesCrying Over Spilled Milk The death penalty is a lot like the statement â€Å"crying over spilled milk† in the sense that it is pointless and makes no real difference with regards to the situation. The death penalty was created as a punishment for crimes committed, but even from the beginning crime was still a problem and the punishment was not a deterrent. The history concerning the death penalty is extensive and can be found documented all the way back to Ancient Babylon in 18th Century BC (Reggio)Read MoreThe Death Penalty Discussion Essay948 Words   |  4 PagesThe Death Penalty Discussion In today’s world terrible crimes are being committed daily. Many people believe that these criminals deserve one fate; death. Death penalty is the maximum sentence used in punishing people who kill another human being and is a very controversial method of punishment. Capital punishment is a legal infliction of death penalty and since ancient times it has bee used to punish a large variety of offences. Criminals convicted of murder or rapeRead MoreThe Death Penalty: An Appropriate Punishment Essay examples1517 Words   |  7 PagesCapital punishment has been a punitive consequence of multiple societies in many different countries over the years. The death penalty has been witnessed in many different forms, depending on the society or culture. It is viewed as an act of justice due to its deeply embedded historical tradition. Over the centuries, many cultures have used capital punishment because it ensures the safety of society. Criminals continue to use violence as their way of solving a problem. Capital punishment deters crimeRead MoreBanning the Death Penalty1620 Words   |  6 PagesShould the death penalty be banned internationally as a type of punishment? This form of punishment has been quite a controversial issue worldwide for quite a few years. The death penalty for hundreds of thousands of years has been a punishment for criminals throughout the world; in the past rang ing from what we would now consider small crimes to huge ones, to the present where most if not all those punished with death penalty are for fairly large crimes. Actual laws involving death penalty is knownRead MoreEvolution of Capital Punishment1142 Words   |  5 Pagesof Capital Punishment Ever since there has been crime, there has been punishment. One form of punishment that has existed since the beginning of society is capital punishment. As crime and societies have evolved over time, so have capital punishment, its forms, and its reasons for use. Capital punishment is defined as the execution or death for a capital offense. (Hill Hill 1995: 75) A capital offense is defined as being any criminal charge that is punishable by the death penalty. (Hill HillRead MoreEssay on The History of Punishment1108 Words   |  5 PagesPunishment is a brutal, severe feeling that has been around for centuries. Since the oldest civilizations till Today punishment has impact the world and how people live their life. Throughout generation to generation civilizations, countries have grown in crimes and punishment. Ancient punishments were harsher than Today’s punishments. In Middle ages, Ancient Greece and Rome, Mesopotamia they’d cruel punishments that were more harsher , severe than Today’s. In the oldest civilizations people wereRead MoreEssay on The Evolution of Capital Punishment1155 Words   |  5 Pagesof Capital Punishment Ever since there has been crime, there has been punishment. One form of punishment that has existed since the beginning of society is capital punishment. As crime and societies have evolved over time, so have capital punishment, its forms, and its reasons for use. Capital punishment is defined as the execution or death for a capital offense. (Hill Hill 1995: 75) A capital offense is defined as being any criminal charge that is punishable by the death penalty. (Hill HillRead MoreThe Constitutionality Of Capital Punishment1726 Words   |  7 Pagesthe constitutionality of capital punishment. Critics charge that executions are violations of the â€Å"cruel and unusual punishment† provision of the Eighth Amendment; while supporters of the death penalty counter that this clause was not intended to prohibit legal executions. In the 1972 court case of Furman vs. Georgia, the U.S. Supreme Court ruled that capital punishment was no longer legal. However, in Gregg v. Georgia (1976), the court allowed capital punishments to resume in certain states, andRead MoreCapital Punishment And Its Social Implications1463 Words   |  6 PagesThe Use of Capital Punishment to Serve Justice, and its Social Implications Chloe E. Stone, Slippery Rock University Abstract This paper will provide the reader with a firm understanding of the capital punishment, and its application in the justice system. Additionally, it will explain how capital punishment in the fields of criminal justice and criminology impacts society, and those who surround these fields. Multiple publications that examine capital punishment will be analyzed, andRead MoreThe Death Penalty Should Be Abolished1534 Words   |  7 PagesIntro The death penalty gives humans in our legal system rights to decide who deserves to live, a power only God should possess. Capital Punishment takes away our rights as equals. From its origins, the death penalty has been an inhumane, costly, ineffective, and biased form of punishment that needs to be abolished granting everyone their right to live. History of the Death Penalty Down through history, the death penalty has been adapted to be justifiable in the eyes of the people. By altering

Wednesday, May 6, 2020

Starbucks - 2621 Words

Starbucks Josh Thomas LCSC October 18, 2012 Abstract This paper looks at Starbucks history and evaluates its current financial situation. Their sense of community, responsibility and social awareness has made Starbucks the company that it is today. Starbucks has adopted a unique culture that is hard to duplicate by other organizations. As stated on their website, the company’s vision is to establish Starbucks as the most recognized and respected brand in the world. The ideals, along with the leadership of Howard Schultz, Starbucks CEO, has helped position the company where it is today, which in turn has positively affected the financials of the organization. This paper examines the financials and makes recommendations for new†¦show more content†¦In the period ending 2010, Starbucks revenues were 10,707,000,000. The revenues increased to 11,700,000,000 in 2011 and in 2012 increased again to 13,300,000,000. The income statement for the fiscal year ended February 26, 2010 shows that the net incomes attributable to Starbucks were 946,000,000. Net income increased to 1,246,000,000 in 2011. Revenue and net income increased indicating that the company is doing well even with the tough economic times. This would be an ideal financial situation thus making Starbucks ideal to invest in new technology. Starbucks balance sheet shows the financial position of the company. Investors and analysts use the balance sheet for information on the company’s assets and capital. In 2010, Starbucks current assets were 2,756,000,000. In 2011 the current assets increased to 3,795,000,000 and then increased again to 4,200,000,000 in 2012. With the increase in assets, it is an indication that Starbucks may be doing well or at least making enough money to acquire new assets. The current liabilities in the years 2010 and 2011 for Starbucks were 1,450,000,000 and 2,051,000,000 respectively. From 2010 to 2011 common equity increased from 3,675,000,000 to 4,385,000,000. This indicates that people are investing in Starbucks and the company is making money. The liquidity ratio of Starbucks measures its ability to meet its obligations that are short term. Cash, quick and current ratios are used to assess the short termShow MoreRelatedStarbucks And Starbucks : Starbucks1047 Words   |  5 PagesIntroduction: Rumors have fluttered about a widely known company that specializes in coffee called Starbucks. The rumor accused Starbucks in 2004 over an email. A Sargent in the Marines helped make the email go viral. A friend of his informed him about the email and it then began to spread like wildfire. According to the Sargent, he actually contacted the disgruntled sender and got a â€Å"real story† from him, but this was never actually verified as to whether or not it’s true. The whole situation upsetRead MoreStarbucks : The Success Of Starbucks1080 Words   |  5 Pages What factors accounted for the extraordinary success of Starbucks in the early 1990s? What was so compelling about the Starbucks value proposition? What brand image did Starbucks develop during this period? The factors for the extraordinary success of Starbucks is all due to the vision of Howard Schultz. Schultz wanted to change the coffee drinking experience by establishing benefits to create value in the coffee drinking experience. One of his vision was to recreate the coffee culture in ItalyRead MoreStarbucks : The Entry Of Starbucks923 Words   |  4 PagesThe entry of Starbucks in Australia began in July 2000. The Starbucks Australia is a wholly owned subsidiary as a joint venture between Markus Hofer and Starbucks Coffee International, subsequently licensed its local chain to the Withers Group, which operates 7-Eleven in Australia. Began selling espressos, frappuccino, and filtered coffee from its first store in Sydney’s Central Business District (CBD). The company was facing difficulties in the Australian cafà © market. However, the company aggressivelyRead MoreStarbucks And Its Impact On Starbucks1054 Words   |  5 PagesA total weighted score at 2.67 for Starbucks po ints to an average but good internal standing in the Internal Factor Evaluation. The first strength of Starbucks is its diverse and inclusive workforce that allows this corporation to cater to a wider market reflecting today’s current demographics. This key strength has put Starbucks as a well-recognized brand among this young and diverse market. According to the Starbucks website, their workforce has led the way in diversity, 65% of U.S. employeesRead MoreStarbucks694 Words   |  3 PagesIntroduction 1.1 Purpose of report The economic impact of Starbucks on the UK economy June 2013 The objective of this report is to investigate the economic contribution of Starbucks to the UK economy. This contribution is quantified in terms of impacts from: ï€  The operation of Starbucks in the UK; ï€  The supply chain effects created by Starbucks purchases of inputs from elsewhere in the UK economy. ï€  The consumer expenditure of Starbucks’ staff and those employed directly in its supply chain spendingRead MoreStarbucks And Its Effect On Starbucks1079 Words   |  5 Pagesyear Starbucks made 10.7 billion dollars? Who here has ever been to Starbucks? Well I have, they have delightful hot and cold drinks and scrumptious desserts. But did you know Starbucks also owns Teavana. Today I’m going to talk to you about one of the world’s most well-known coffee shops in the world; Starbucks. Firstly I’m going to talk about its history. When first started it was called Pequod’s coffee because Pequod was the name the owner’s first ship. But they soon settled on Starbucks. StarbucksRead MoreStarbucks : Starbucks Economic Analysis1673 Words   |  7 PagesStarbucks Economic Analysis 1 Starbucks Economic Analysis PATTEN UNIVERSITY JULY 29, 2015 MGT407 Managerial Economics Starbucks Economic Analysis 2 The coffee industry had never been the same since the early 1970s when three investors started a Seattle business called Starbucks Coffee, Tea, and Spice in Pikes Peak Market. Each invested about one thousand dollars and-and borrowed five thousand more from a bank to launch their endeavor. The coffee-loving character in Herman Melville’s great novel MobyRead MoreStarbucks, A Large Portion Of Starbucks1055 Words   |  5 Pages For Starbucks, business is good. Starbucks continues to come up with more and more innovations and ways to market their products. Last year Starbucks started bottling their iced coffee and selling them as a new product lines in their stores, as well as many new sandwich choices. The ability to provide fresh new ideas year after year provides Starbucks with a growing customer base and a growing net gain. Starbucks will continue to come up with new ideas and products that will continue to bring inRead MoreStarbucks Case Analysis : Starbucks1580 Words   |  7 Pages7/25/15 Starbucks Case Study I chose to do a case analysis on Starbucks because I am a huge fan, as a college student I am addicted to caffeine and Starbucks is how I get my caffeine fix! I am a gold card member with Starbucks meaning, I drink so much of their coffee they rewarded me as a valuable customer. Some perks include a free food or beverage after twelve purchases, a free food or beverage on my birthday, as well as discount coupons and exclusive member deals. The first Starbucks locationRead MoreStarbucks1117 Words   |  5 Pagesï » ¿Starbucks started in 1971 and by creating a cozy third place to customers beyond home and work and offering a slightly higher price yet fine quality coffee, within 25 years, it had opened just over 1000 stores. In order to maintain its leadership position, Starbucks had continued pursuing growth opportunities by selling Starbucks products through mass distribution channels and expanding its retail footprint. Along with the rapid expansion and success, Starbucks has encountered financial downturn

Divorces Have Negative Effects on Children Essay - 1050 Words

Introduction In our nation divorce is a big part of life. Divorce is the legal dissolution of marriage or the termination of an existing relationship or union. Divorce starts with two adults but always ends up impacting the children in the biggest way. Sons and daughters of divorce often feel confused and abandoned, lose their family structure, and experience identity crisis. Many parents never bother to think of how divorce will affect their children. Children are impacted by divorce in multiple ways. For the most part the impact is negative. Children feel they have to choose a side to get love from a parent. They are taught to lie and to keep secrets from one parent in order to protect another parent. In a divorce, the†¦show more content†¦The bond between the parents and the children changes and it will never be the same either. Some adults may be able to deal with emotional situations better than children. Having both parents in the home gives a child a sense of security . For children divorce can be stressful, sad, and confusing at any age. While parents may be devastated or relieved by the divorce, children are invariably frightened and confused by the threat to their security. Studies show that kids are never the same emotionally after the divorce of their parents and it also in most cases affects their marital success. As many couples head to court seeking divorce, most never think of their children and how they feel about the situation. Parents don’t consider the toll their decision will have on the children. Most parents assume that everything will work out but recent reports show from What the Children Go Through that things only get worse for the children after their parents separate. Some kids may think that they are the cause for their parent’s breakup. Many children assume the responsibility for bringing their parents back together, causing them additional stress. This is where the child is affected at, with all the stress added on from their parents’ divorce plus them trying to get their parents back together where is it time for them to focus on school? The conflict within that household leads on to outside problems in life. In most cases if a child gets into aShow MoreRelatedthe effects of divorce on children and adolescents Essay example1035 Words   |  5 Pagesï » ¿The effects of Divorce on Children and adolescents Divorce or the parent separation is a major life change for the children and can lead to dreadful consequences. Divorce affects children and adolescents negatively, from different aspects resulting from the change in their family and the multiple stressors that they are facing. The Psychological, educational, emotional and social effects of divorce can be really devastating for both parent and children. Children andRead MoreThe Effects Of Divorce On Child Development1194 Words   |  5 PagesThe Effects of Divorce on Child Development I met the love of my life in my financial accounting class. He was charming, and intelligent, and he carried himself well. Early into our relationship I realized underneath this assuring exterior, was a broken, unstable man. He had issues with trust, and he always took many health risks. He explained to me how hard it was for him to attach himself to people because he figured they would leave anyways. Nothing is forever. he seemed to believe. On topRead MoreHow Divorce Has Changed Changing Society1491 Words   |  6 Pagesanalyze correlation, causation, and effect. One topic that has benefited from the use of statistics to measure its effects is divorce. Divorce is defined as the legal process of dissolving a marriage, thus separating two individuals (Merriam). From generation to generation, divorce has been on a steady increase. The annual rate of divorce more than doubled between the mid-1960s and the early 1980s (Croteau). As of recent, statistics show an increase in divorce ra tes from less than 20% to nearly 50%Read MoreEssay about The Effects of Divorce in American Culture1719 Words   |  7 PagesThe effects of divorce on the American culture are immense. Social scientists have been studying these effects for many years now. The studies are continuing to confirm that the climbing rate of divorce in the American culture is hurting the society and also frequently devastating the lives of many American children. More often than not people decide to get a divorce before they really think about the effects of divorce. People usually decide to get a divorce based on emotion rather than logic whichRead MoreThe Impact of Divorce on Children1482 Words   |  6 PagesThe Impact of Divorce on Children Emily Grandy Abstract The discussion entitled The Impact of Divorce on Children takes an in-depth look at the impact divorce has on children academics. Research has shown that children that have experienced divorce amongst their parents are two times as likely to repeat a grade level. In addition research has discovered children of divorced parents are five times as likely to be expelled or suspended from the school system. College students in research surveysRead MoreEssay about How Divorce is Affecting the American Culture1667 Words   |  7 PagesThe effects of divorce on the American culture are immense. Social scientists have been studying these effects for many years now. The studies are continuing to confirm that the climbing rate of divorce in the American culture is hurting the society and also frequently devastating the lives of many American children. There are many areas in which divorce has a negative effect in the life of a child or an adult. Many of these effects also directly correlat e to the effect on a society. HoweverRead MoreDivorce Negative Effects1285 Words   |  6 Pages2017 A Positive Outlook on a Divorce Divorce is always a dreadful experience in a persons life, especially a childs’. When parents divorce, children are left hopeless and confused. A divorce can cause a child to have a variety of different reactions. The effects on the child are much more important than the actual divorce. A divorce causes the most damage to the children in the divorce. Each child sees a divorce differently, but most divorces have a negative impact on the childs life. WhenRead MoreMarriage Is The Symbol Of A Man And A Woman989 Words   |  4 Pagesshould talk to their children they are getting divorced if they do not love each other anymore. In addition, a lot of parents also consider whether their separation will bring some negatives effects to their children in the future. Not only in America, but also in China, this kind of situation is a common occurrence. From the article â€Å"Separating† and an experience of my friend, people like to believe that the divorce of their parents will t ruly bring some long lasted negative influences such as overreactionRead MoreDivorce Is A Huge Issue Of Concern1622 Words   |  7 PagesDivorce is a huge issue of concern in the UK as in the rate in which couples divorce is rapidly increasing . More than half of the couples in the UK had at least one child aged under 16 in 2007.The number of divorces in England and wales have increased to a total of 118,140 divorces in 2012, which is an increase of 0.5 percent since 2011.Statistics showed that women were allowed 65 percent of all divorces , 9,703 men and 6,026 women aged over 60 got divorced. It has also shown that 42 percent ofRead MoreDivorce808 Words   |  4 PagesFrom the past to present, people all over the world have determined to get marriage. Nevertheless, some couples are unable to maintain their relationship so they choose to divorce, which is one of the solutions to cope with problems between a husband and wife. Most people claim to think carefully before they get m arried, but the divorce rates continue to increase. There are three main causes of divorce: the changing of a man and a woman s role, stress in modern living and the lack of communication

Narratives in Visual Culture

Question: Write about theNarratives in Visual Culture. Answer: In the present age of machines, people hardly find time for recreation. However, recreation is needed for gaining energy for next courses of actions. Utilization of the means of recreation serves the purpose of entertainment for the individuals. There are variety in the sources of entertainment such as visual, auditory, olfactory, gustatory and touch. However, this essay focuses on the visual parameter (Bryson, Holly and Moxey 2013). Attachment of the aspect of culture in the visual parameter reflects the scenes shown to the individuals from their childhood. Intake of the good values from these scenes reflects the individual attempts to preserve the cultural traditionalism. On the contrary, blindly following the scenes shown spoils the imaginative power of the individuals. This broadens the gap between the right and the wrong actions. Other connotations of the visual culture reflect the practice of copying. Humans tend to copy the actions performed by their relatives, peers, neighbors among others. This is one of the other grounds, which stalls the growth of creativity (Haughton 2014). The major drive behind this copying is to be on the safe side in terms of achieving punishment for doing the wrong tasks. This seems true from the perspective of the children as well as the adults. Children, in the schools, perform the same that their friends perform. Although this maintains the stability in their friendship, however, it spoils the flowering of the imagination and creativity. Viewing it from the perspectives of the adults, if an employee is proved guilty of doing an illegal task, he copies his colleagues for escaping from the harsh blows of the boss (Side 2015). This motive acts as a deviation from the usual conventions of an employee. Moreover, it stains the personality of the employees in terms of moving on in lif e with the help of failures. Bearing in mind the commonality of the copying practice, the humans can be homogenized into a class. Collection of humans, possessing the same predicament, relates to the phrase of collective identity. Countering this, this homogenization attaches the tag of fools into the fate of the individuals, which is a degradation of their individuality. The mocking version of the helpless condition of the individuals relates to the word narrative in the proposed essay topic. Believing in these spicy mocking contradicts the actual reason behind the incapability of the people behind the performance of the tasks on their own terms. However, modern versions of this issue make it a myth (Miller 2014). Consciousness of the people in terms of their behavioral approach reflects continuity with the myth. The emergence of several reflective models and cycles has enabled the individuals to evaluate their performance in terms of the identified and the specified goals (Wood 2016). Application of these methods generates self-organizational skills within the individuals, which assists them in questioning the visual contents that are being shown to them. For example, if a child, born and brought up in a conservative family, is shown a vulgar advertisement, he would definitely express disinterest in terms of the visual content of the advertisement. Countering this, it might happen that he would see the advertisement and not tell anyone about what he has seen. Counter arguing this, he might also complain against the person, who is exposing him to such vulgarity. All these actions are justified owing to the environment in which the child is growing up (Mannay, 2015). Herein, lays the importance of the word culture, if sown properly, would reap fruitful results. In these issues, the role of the parents plays an important role. If the children or even the adults fall into the wrong friends circle, society leaves no stone unturned for mocking and taunting at the helpless condition of the individual at that time. This behavior of the society lacks the depth in terms of the reason behind this fate of the individuals. Herein, the society can also be homogenized in terms of their tendency to taunt the miserable condition of the individuals. Herein, the parents need to take a firm stand in terms of bringing their children back on the ri ght path. Other connotations of the narratives in visual culture can be the difference between myth and reality. Herein, lays the true identity of the individuals in terms of testing their visual skills. If the individuals blindly follow what is there in front of them, they fail in the visual skill test (Jordan and Lindner 2016). On the contrary, if the individuals expose rational and conscious attitude in terms of what they perceive, they succeed in their visual skill test. The placement of myth and reality in an equal alignment reflects the extent to which both of these aspects grips the individuals. In these phases, humans find it difficult to attain stability in terms of their real existence. Firmness and self-confidence bridges the gap between the myth and reality. Counter arguing this, confidence enables the humans to attain a firm grasp over reality even if it is not present in front of their eyes (Shirley 2016). All the above points broaden the scope and arena of visual content. Review of the actuality in terms of the visual content, it aligns with the motive of enriching the preconceived knowledge of the public domain about the culture of the nation. This is done through the means of symbols and icons, which proves easier for the ordinary people to grasp the subject matter of the content. All these aspects bear correlation with the attempts undertaken by the marketing personnel to advertise their newly launched products and services. For example, for advertising a newly launched perfume, using the image of the contents with which the perfume is used attracts the customers (Jordan and Lindner 2016). Moreover, it influences the purchasing decision of the buyers. Along with this, attractive and colorful packaging of the perfume lures the customers at the first sight of the perfume. In order to attract large number of customers, these advertisements are placed in the form of hoardings in the ro adside stalls, leaflets among others. Herein, lays the inner essence of the visual content (Cochrane and Robinson 2016). Exposure of conscious and rational approach by the marketing personnel in terms of improving the visual taste of the customers aligns with the organizational culture. Attempts of the companies and organizations homogenize them into a class in terms of aligning to the specific tastes and preferences of the customers. In view of the attempts of both the marketing personnel and the customers, both of them attain a collective identity (Miller 2014). Another important parameter of visual content is the visualism. The arguments proposed by Johannes Fabian attached a new shade to the concept of vision. Within this, one of the components is observation. When a child first observes the world, his ideas are like a blank sheet. Slowly and gradually, ideas began to form along with the other transformations. Similarly nature undergoes certain transformations. Conjoining these two sentences ideas are formed through the observation of the events that are taking place in the surroundings of the individuals. Along with this, transformation in the way the events occur also brings noticeable transformations in the thought process of the individuals (Haughton 2014). In some cases, observation proves beneficial for the humans in terms of translating thoughts into actions. This observation holds crucial importance for poets, science students and people, who love the companionship of Nature. Observations help these people to explore new facts, wit h which they were unfamiliar. Modern versions of visual culture find its applicability within the curriculum of schools and universities. Taking the students for historical excursions enlivens the traditionalism of the ancient period. According to Kirkland (2016), the parameter of culture relates to the attempts ndertaken for preserving the cultural heritage. Homogeneity of the attempt contradicts the limitation of Ireland, around which the essay focuses on. As a matter of specification, Irish literature has projected the ancient history to the audience through the means of theatres, music, art, architecture, fashion and what not (Irishtimes.com 2017). Apart from this, technology acts as an advanced platform for all these forms of profession. Airing attractive music, dance and other cultural programs on the televisions have improved the visual preferences of the people, not only Irish rather of the whole world. More recent developments are the depiction of cultural programs of nations on social networking sites, which enhances the knowledge of people across the globe about the cultural diversity. Herein, lays the conjoined importance of the socio-cultural parameter in terms of visual content displayed. Producing educative films, acts as a narrative for the audience, in terms of visualizing their cultural heritage (Baylis 2014). Apart from this, including people from all walks of life in the exhibitions enables them to enrich their visual content regarding the diversity of the culture, tradition, of which they are a part. Judicious utilization of this opportunity enhances the nationality of the individuals in terms of preserving their cultural diversity through the means of viewing qualitative visual contents (Shirley 2016). References Baylis, G., 2014. Remembering to Forget: marginalised visual representations in the Irish nation narrative./Culture,4(7), pp.123-136. Bryson, N., Holly, M.A. and Moxey, K. eds., 2013.Visual culture: Images and interpretations. Wesleyan University Press. Cochrane, C. and Robinson, J. eds., 2016.Theatre History and Historiography: Ethics, Evidence and Truth. Springer. Haughton, M., 2014. Flirting with the postmodern: moments of change in contemporary Irish theatre, performance and culture.Irish Studies Review,22(3), pp.374-392. Irishtimes.com (2017). Why we are now a visual culture. Availiable at: https://www.irishtimes.com/culture/art-and-design/look-of-the-irish-why-we-re-now-a-visual-culture-1.602645[ [Accessed on 2nd May 2017] Jordan, S. and Lindner, C. eds., 2016.Cities Interrupted: Visual Culture and Urban Space. Bloomsbury Publishing. Kirkland, R., 2016.Literature and culture in Northern Ireland since 1965: moments of danger. Routledge. Mannay, D., 2015.Visual, narrative and creative research methods: application, reflection and ethics. Routledge. Miller, D., 2014.Rethinking Northern Ireland: culture, ideology and colonialism. Routledge. Shirley, R., 2016.Rural Modernity, Everyday Life and Visual Culture. Routledge. Side, K., 2015. Visual and textual narratives of conflict-related displacement in Northern Ireland.Identities,22(4), pp.486-507. Wood, G., 2016.The shock of the real: romanticism and visual culture, 1760-1860. Springer.

Information Security Management

Question: Case Study on the "Information Security Management". Answer: Introduction: - According to Disterer (2013), with the extensive developments in the Information Technology field and its widespread implementation in the commercial and the educational fields, there is an essential requirement for the maintenance and management of the security for the information transmission and storage. The information along with the entire information system is the fundamental backbone of the company that is established in Sydney and has satellite branches in three Southeast Asian nations. The organization-specific data, as well as the parallel transmission of the data for the telemedicine healthcare facilities and the virtual classrooms, utilize the openly available networks or the Virtual Private Network. In this case, both the data are vulnerable to some security threats, which can result in the disruption of the telemedicine services and the online or virtual classroom learning processes (Luo and Qin 2015). According to Simonson and Zvacek (2014), the entire concept of the business and the service operations to be followed by the company is based on the use of the Information and communication technology. Both the telemedicine and the virtual learning for the nursing college sector involve the sharing and extensive distribution of information. The information includes operational and sensitive data which need to be secure. The database includes the Electronic Medical Records, the past medical records or confidential consultation records for the healthcare team and the study materials, research results, student details, which are always vulnerable to malicious intrusions and attacks for unauthorized and ill intended activities (Garingo et al. 2012). The records may also sometimes contain sensitive financial information which may succumb to embezzlement or skimming due to lack of security measures. The report successfully points out the areas of attack on the different fields of the company and presents some advanced techniques to counter them effectively. Security Issues in Telemedicine services: - Background of telemedicine technology: - Telemedicine is the advanced technology to provide medical services remotely telehealthcare applications, by the advances in the digitized data. However, the inefficient security management denies its overall success. E-health is the budding public healthcare business, providing remote clinical attention through the Internet by deploying Information and Communication Technology (Kvedar et al. 2014). Figure: - Components of telemedicine Privacy and security issues in Telemedicine: - The administrators and the clients( in need of medical attention) have the utmost right to the privacy of the necessary but confidential information like financial and personal details, for example, SSN, business details, finance-related data etc. As discussed by Eren et al. (2015), a secured database called the Electronic Patient Record is developed with an organized content authentication to ensure the quality, reliability and validity of the data. Telemedicine also requires security and confidentiality concerns for the sharing of files between the healthcare team and the clients (Young and Patel 2015). However, the fundamental security characteristics of Telemedicine are Confidentiality, Availability and Integrity. Besides, there are data storage issues and the means to access these data, because the wireless transfer of data is vulnerable to embezzlement or intrusions. The security issues regulate the extent to which the customer data mining and collection can be performed throughout the heterogeneous data, scattered along the medical fields and databases (Pendergrass et al. 2015). Security Service Descriptions Confidentiality Only the authorized users can access the medical information and multimedia files. Authentication mitigates the disclosure of the shared files to the intruders. Availability This ensures the organized access to the necessary data even in the cases of sudden power cut-offs and malfunctions of hardware/software. Integrity The consolidation of the sent files is ensured by the integrity, or the files are wirelessly transmitted without any loss in the sent information. Authentication The process ensures the security in communicating with the peer node so that an intruder cannot impersonate or fake the node that it intends to communicate. Non-repudiation The source of a sent file cannot oppose its origin and identity Non-impersonating algorithms These ensure that the authorized sources or clients profiles cannot be impersonated for false attacks and replays. Table: - Security requirements in Telemedicine technology Threats and attacks on security and the privacy of data: - The communication is nothing but the organized flow of information from the source to the multiple receptors, mainly through the network, popularly known as the Internet. According to Adhikari et al. (2014), the process of connecting the clients the healthcare team may succumb to data breaches and network threats. The threats to the telemedicine data are mainly active and passive attacks. The active attacks include the modification and fabrication of the medical files and multimedia. The active attacks result in the unauthorized reproduction of false information. Besides, the process of masquerading can modify the contents and retransmit the data to the unintended and unauthorized places. Masquerading is the technique through which, an attacker pretends to be the authorized client to enjoy the services and the privileges that are not assigned to him. The prime platform for a masquerading attack is the weak authentication protocols and algorithms. Masquerading sometimes results in the disclosure of the entire organizations data access to the attacker. Another vital, active attack is the Denial of Service. The DoS attack makes sure that the network or the machine resource is unavailable to the authorized user temporarily or for an indefinite span of time, thus resulting in the suspension of the host services to the healthcare team and the clients in need of remote clini cal attention (Adhikari et al. 2014). The passive attacks are characterized by the skimming and eavesdropping by the attacker. In this case, the attacker keeps track of the system while it does its operations and collects the data and information required, by intercepting the information flow, not necessarily altering the data. The traffic analysis of the data reveals the data patterns to the attackers and the disclosure of the confidential message content is carried out. Figure: - Security attacks in telemedicine technology Information security in the virtual classrooms of the satellite campuses: - Background of virtual classrooms in satellite campuses: - The fundamental design of the virtual classrooms in the distant campuses is shown below. Figure: - Fundamental design of virtual classrooms The security in the virtual classroom design and the e-Learning methods must be developed through the analysis of the network security intrusions and attacks. The prime concern for the secure communications in the virtual classrooms is the satisfaction of the faculty in the satellite campuses and the students in the distant branches of the university. On a fundamental assessment, the system comprises the human resources along with the learning system facilitated by the network and the hardware or software equipment (Ben Arfa Rabai et al. 2012). Security issues in the Virtual Classroom learning: - According to Levy et al. (2013), in the context of the virtual classroom design and functioning, the security and privacy issues and the attacks should be well understood and the respective mitigation techniques must be well ordered in the deployment design. The virtual classrooms network systems are widespread with extensive variety of the resources for the users. The prime areas of the security attacks are the breaches in the access to the selected network, the Malware and the theft of the equipment. However, in this case, the main concentration is on the security issues in the online process of teaching and learning, which is the backbone of the virtual classrooms as well as the other components such as the web access services, the client and server equipment, the database systems and the online classroom services (Miguel et al. 2014). The probable vulnerabilities to affect the distant learning process are the following: - Distributed Denial of Service attack: - In this case, the attacker attempts to lock the server with a relatively higher network speed and as a result, the network card is disrupted and subsequently blocks the legitimate traffic. In this case, the authorized student may lose access to the servers in the midst of an examination or an important lecture. The loss of the access privileges may be temporary or for an indefinite period, according to the extent of disruption of the network card, or the intensity of attack of the attacker. Key Loggers: - The technique called Key Loggers help the students to install and misuse, embezzle or steal the administrator or the faculty authentication information, to log into their accounts and modify or change grades and questions. Search SPAM: - It is almost similar to the DDOS attack. In this case, the intruder or a hacker to be precise infuses innumerable dummy search commands by utilizing words of high frequency. Generally, the prepositions used, into the search engine used by the student or the standard search engine used by the college system. The immediate result of the Search SPAM attack is the unnecessary consumption of the CPU scheduler time by the PHP or JSP page generator engines, the MySQL database servers, and the Apache or Tomcat engine. The other various security concerns for the wireless communication in the virtual classrooms are the following: - Spoofing and alteration of the routing information: - This attack is characterized by the replaying of the routing loops, infiltrate or repel the legit student or teacher traffic, generate false information to the students, increase the latency between the nodes, etc. Selective Forwarding attack: - The malware containing nodes manipulate the forwarding or the sending of files or if required even trash them without the propagation of messages along the network. Sinkhole attacks: - By this attack, the attacker accumulates traffic at a particular area by com promising a particular node. Hello-flood attacks: - The nodes send Hello packets to the neighbor nodes. The adversary forces the bodes to recognize it to be the authorized neighbor through enough adversary power. All the mentioned attacks result in the disruption of the virtual classroom process and the online learning methods (Oseni et al. 2013). The security management issues in the virtual classroom network: - The prime security requirements that should be included in the distant and virtual learning systems are - Security requirements Sub-factor Access administration Authorization Identification of the user Authentication of the identity Availability of information Allocation of resources Expiry of former information Response time Non-repudiation Software consolidation Integrity Personal data integrity Integrity of hardware and software Integrity of data Cardinality Consent and intimation Privacy Aggregation Attributes Encryption keys Confidentiality Anonymous approach Table: - Security Management in Virtual classroom and online learning Recommendation of cloud computing for the entire business, learning and telemedicine operations: - According to Mansuri, et al. (2014), the advantages that are delivered by the cloud computing technology for the University cum healthcare facilities provided by the university are discussed below. Virtual classes and laboratories: - According to Stein et al. (2013), due to the day-by-day increase in the number of faculties, human resources or the students in the distant campuses, the cloud can accommodate for a scalable quantity of virtual equipment by providing the users with remote software versions. Deterioration of the IT machine: - The university may reduce the costs for maintaining the costs of IT equipment which result in the computers becoming outdated and failing to support the advanced versions of the software. However, the Cloud technology may utilize the weak machines as thin clients while the information will be processed on the server networks. Reduction of the software costs: - SaaS provides cheaper software investments. There is no need buy the licenses for the advanced software (Dinh et al. 2013). Data storage and backup: - As argued by Cao et al. (2012), the various materials for the students or healthcare such Electronic Medical Records, lectures, images and videos and the students projects consume excessive disk capacity. The files may be backed up and sent to the Cloud servers that account for the storage and their backup. Load balancing of the servers: - The computing capacities may be rented on need. It helps the health or the education sector to reduce and balance the load on the servers (Patel et al. 2013). Learn anywhere and everywhere: - The students or the healthcare team has access to the working environments 24*7*365 irrespective of the personal devices. Security threats and attacks in Cloud computing: - The vulnerabilities for Cloud computing are discussed in the table below. Vulnerabilities Discussion Layer specification Unlimited resource allocation The inaccurate allocation of the resources may result in excess booking and provisions. Software/ Platform/ Infrastructure Unprotected Application Program Interface The API grants the access to the various services provided by the Cloud technology. So its security depends on the securities of the interfaces. Software/ Platform/ Infrastructure Virtual Machine operations Unregulated resource allocation Vulnerability of the displayed IP addresses across the cloud Unrestricted rollback attack The migration of VMs for fault tolerance and other properties Covert channels in parallel VMs Infrastructure Data vulnerability Data is sometimes collocated with the informational data of unauthorized owners who can be intruders Data, confidential or not, cannot be completely omitted. Data storage and transmission in plain text Data is located in different jurisdiction venues The data back-up sometimes is performed by third-parties who cannot be trusted Software/ Platform/ Infrastructure Virtual machine multimedia Unrestricted allocation of multimedia in public platform The images cannot be patched due to being non-active Infrastructure Hypervisors Complicated codes of Hypervisors Scalable configurations of the Virtual system and the Hypervisors as per institutional requirements Infrastructure Virtual Network vulnerability The sharing service of the bridges by the Virtual machines Infrastructure Table: - Vulnerabilities of the Cloud Computing Technology The data storage and virtualization are the prime areas, which are susceptible to severe attacks. Threats in the Cloud Computing Technology:- Threats Discussion Layer specification Scavenging of data Until the destruction of the platform, some data cannot be completely omitted irrespective of their confidentiality and hence may succumb to recovery attacks. Software/ Platform/ Infrastructure Hijacking of service An account stealth is characterized by accessing the authorized users credentials by the intruder to modify or manipulate data to perform malicious operations Software/ Platform/ Infrastructure Denial of Service The system fails to grant service or privileges to the authorized users as the malicious attacker uses the available resources Software/ Platform/ Infrastructure Leakage of data During transmission, data can fall into the malicious boundaries Software/ Platform/ Infrastructure Manipulation of the clients data The web applications are invaded by sending manipulated data to the server. Examples are Cross-site scripts, SQL injection, injection of commands, etc. Software VM hopping and escape Escape provokes the hypervisor to control the underlying platform, and hopping refers to the access gain to another VM from one VM. Infrastructure Creation of unauthorized VM An intruder with a valid fake account creates a malicious multimedia file Infrastructure Unprotected migration of VM The intruder can access the data illegally in the time of migration Transfer of the VM to an unauthorized host server Migrate or create multiple VMs thus resulting in the disruption of service or DoS Infrastructure Virtual Network spoofing The malicious intruders VM can eavesdrop the virtual network operations and spoof packets to unintended or malicious VMs Infrastructure Table: - Threats in Cloud Computing Technology The security and privacy threats mitigation techniques: - Threat Vulnerability Description Counter-technique Hijacking of service Unprotected interface and API The victims account is used to access the target Identity management and guidance Dynamic Credential technique Data scavenging Data vulnerability Data from disks are not completely deleted Specification of deletion strategies in the SLAs Data Leaks Virtual machine and network migrations The attacker gets confidential information Encryption and Digital Signatures FRS techniques DoS Unprotected interface and API and Data vulnerability The attacker requests extension in the computational resource Limitation to resource allocation Manipulation of Clients data Unprotected interface and API Destruction of websites at times Web application scanning techniques VM escape Hypervisor Vulnerability Security breaches in the Virtual Machines Mirage Creation of false VM Virtual machine multimedia vulnerability VM image containing malware Mirage Spoofing Virtual networks Virtual network vulnerability Spoof the virtual networks Xen network mode Table: - Security countermeasures in Cloud Computing Technology Guidelines to the Security management techniques: - Identity management guidance: - The service provided by the Cloud Service Alliance assesses the identities and manages effectively the access according to the authorized identities. Dynamic credentials: - It is an algorithm to change the value of the user's location change and after the transfer of several packets. FRS technique: - The fragmentation redundancy and scattering technique securely store data by dividing it into fragments and scattering them across the entire network, thus not assigning complete importance to the fragmented information. Digital signatures: - The data to be transmitted is encrypted with these and recognized again at the authorized receptor side, adhering to certain algorithms. Encryption: - This technique is developed to secure the sensitive information with the help of camouflage algorithms, and the data can be recovered adhering to certain decryption algorithms. Web Application Scanning technique: - The web apps are susceptible to attacks due to public delivery. The program scans the websites form the front end to indicate the areas of attack. Besides, the Web Application Firewalls scans the web traffic to identify the attacks. HyperSafe protocol: - The approach integrates the hypervisor flow of control. It successfully prevents attacks such as Hypervisor code modification, code injection, page table modification and return table tampering. TCCP: - The trusted cloud computing platform secures the environment for the Virtual Machines. Other techniques like this are Privacy CA, Direct Anonymous Attestation, etc. Mirage: - The virtual machine layer security technique comprises the techniques namely access control design, filtering image, tracking provenance, and maintain the repository services. It secures the image management in the virtual machine environment. Xen: Virtual network security: - It has bridged as well as routed communication methods for secure virtual network communication. It has three prime layers namely Firewall, shared network and routing layers. Conclusion: - Though cloud computing technique facilitates the company with an overall virtual management of the telemedicine and the nursing institution fields, it also involves several security and privacy breach issues, which need to be countered with the utmost attention. The data storage and hosting, web applications the machine virtual and network have carefully scanned to identify the security issues, and solutions have also been offered to counter these problems. However, the solutions are getting advanced day-by-day, and the information security management needs to be managed efficiently. References: - Adhikari, R., Richards, D. and Scott, K., 2014. Security and privacy issues related to the use of mobile health apps. ACIS. Ashktorab, V. and Taghizadeh, S.R., 2012. Security threats and countermeasures in cloud computing.International Journal of Application or Innovation in Engineering Management (IJAIEM),1(2), pp.234-245. 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